A popular jewellery, clothing, and crystal shop has announced its closure in Reading town centre. 

Genesis which is situated on Queen Victoria Street is currently sporting multiple sales posters on its display windows that read 'closing down sale.'

Although there is no set date as of yet, the store will be closing its doors for good at the end of this month February 2023.

Having just opened a year prior, the owner and staff at Genesis are deeply saddened to close their beloved crystal shop. 

Speaking to store attendee Sehar Khan, she said that the rent for the store has increased so much that they had no option but to close. 

"They increased the rent by fifty percent," she said. "It's so difficult for small independent businesses like ours."

Ms Khan said that they have had a huge reaction from the community, with many regulars coming in to express their condolences. 

"We've had so many people come in and say how sad they are that we're closing. There's no other shop like this around Reading. It's a real shame. people have been really distressed."

The store might set up an Etsy shop after closure but nothing is set in stone yet.