Reading FC: Speculation mounts over Madejski Stadium sponsor

It is understood that the club is exploring the possibility of sponsorship of the name, after 23 years as the Madejski Stadium since the ground opened in 1998 following the move from Elm Park.

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The stadium was named in honour of former chairman Sir John Madejski.

But Select Car Leasing, the club's main sponsor, has been linked with further investment in the club by putting their name to the stadium.

Great spot 👇looks like #readingfc are going through the process of renaming the stadium. Makes perfect sense from a commercial p.o.v and glad it’s a local company in #rdguk. Everyone will still call it the Mad Stad. Thoughts? https://t.co/SfnPjNiG5R

— Courtney Friday (@cfridayjourno) July 11, 2021

Reading have faced mounting financial issues with the EFL confirming last week that the club is under a transfer embargo.

READ MORE: Reading FC dealt huge blow as EFL confirm the club are under transfer embargo

No official announcement on the possibility of a name change has been released by the club.

But fans have begun discussing new potential names for the ground on social media.

Should have been called New Elm Park.. Bit will still call it the Mad Stad..

— zztop (@southbank76) July 11, 2021

Select Car Leasing Stadium inbound?

📸 via: [@Steviep1871] #readingfc pic.twitter.com/PAIqxEUnfE

— RFC Latest (@RFCLatest) July 11, 2021

Looks like #ReadingFC will be playing at the Select Car Leasing Stadium next season.

Motoring our way to the Premier League, etc etc.

(It'll still be the Mad Stad though). https://t.co/0TOnoXw4rb pic.twitter.com/7Chb36tJpH

— The Tilehurst End (@TheTilehurstEnd) July 11, 2021