A new Reading shoe store is hosting it’s opening event today (23/7) with hundreds of treats up for grabs for some lucky customers.

Europes biggest shoe retailer, flung it's doors open on July 19, following a £470,000 investment.

READ MORE: Look inside new shoe shop open in Reading town centre

This event will be taking place from 11am to 7pm this evening.

The first 25 customers through the doors will get a £25 Deichmann voucher.

There will also be a spin-the-wheel in-store for customers to try your hand at winning mountains of prizes throughout the day.

Deichmann, Reading is located at 58 Broad Street, Reading, RG1 2AF.