READING film fans are being given the opportunity to name a new, independent cinema coming to the town - and there's a prize up for grabs.

Due to open in the 'early summer', a deal has been signed to transform a 14,000 sq ft space in the town's Broad Street Mall into a cinema, music and events centre.

READ MORE: Schoolboy hit by car in Burghfield

Really Local Group, a developer focused on creating and restoring cultural infrastructure by ‘putting the heart back into the high street’, and Moorgarth, owners of Broad Street Mall, will deliver on a long-held ambition to re-imagine the centre later this year.

Really Local Group will repurpose the ground and first-floor unit of the former Argos store to provide a four-screen cinema.

In addition, the new space will include food kiosks, outdoor terrace seating area and a café bar run by Compound Coffee - their first venture outside London.

READ MORE: Police reveal drug-related figures for Reading throughout January

In testament to the developer's commitment to 'genuine community engagement' and consultation, they are asking the people of Reading to help name the new venue.

Those with a perfect naming idea which pays tribute to Reading are asked to tweet the developers at @reallylocalgrp with suggestions by February 18.

The winner will be awarded an annual membership, complete with free cinema tickets and further discounted cinema tickets, food and drink, as well as an invite to the exclusive venue launch party this summer (plus 10 friends).

The design, by Lyttelton. Yates, uses a bold colour scheme to create a sense of uniformity and symmetry throughout the venue.

Preston Benson, founder of Really Local Group, said: "We are very excited about coming to Reading to enhance the cultural infrastructure offer in a town with an established creative community.

"Working with Moorgarth and Reading Borough Council, we hope to be able to curate a new 'cultural quarter' for the town and secure collaboration opportunities with local independent businesses, artisans and traders."

Gary Lewis, managing director at Moorgarth Group Limited, said: "We are delighted to be partnering with Really Local Group to deliver our long-held aspiration of bringing an exciting and vibrant new cinema to Broad Street Mall.

"This is another milestone in the re-imagining of the centre."